{"id":9141,"date":"2026-04-29T16:06:13","date_gmt":"2026-04-29T15:06:13","guid":{"rendered":"https:\/\/bio-grow.com\/?p=9141"},"modified":"2026-04-29T16:06:52","modified_gmt":"2026-04-29T15:06:52","slug":"facing-market-pressures-we-evolve-and-stay-by-your-side-in-the-field","status":"publish","type":"post","link":"https:\/\/bio-grow.com\/en\/agronomy-field\/facing-market-pressures-we-evolve-and-stay-by-your-side-in-the-field\/","title":{"rendered":"Facing market pressures, we evolve and stay by your side in the field."},"content":{"rendered":"<style>\n.bgart-hero-wrap{\n  width:100%;\n  height:500px;\n  border-radius:10px;\n  overflow:hidden;\n  margin-bottom:48px;\n  position:relative;\n}\n.bgart-hero-wrap img{\n  width:100%;\n  height:100%;\n  object-fit:cover;\n  object-position:center;\n  display:block;\n}\n.bgart-hero-overlay{\n  position:absolute;\n  inset:0;\n  background:linear-gradient(to bottom, rgba(0,0,0,0.15) 0%, rgba(0,50,50,0.72) 100%);\n}\n.bgart-hero-title{\n  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li::before{content:''!important;display:inline-block!important;width:8px!important;height:8px!important;min-width:8px;background:#006465!important;border-radius:50%!important;border:none!important;margin-top:6px;flex-shrink:0}\n.bgart .bgart-alert{border:1px solid #ecd8a0;border-left:5px solid #c98a1a;background:#fefcf3;border-radius:5px;padding:28px 32px;margin:38px 0}\n.bgart .bgart-alert-label{font-size:11px!important;font-weight:800!important;text-transform:uppercase;letter-spacing:.1em;color:#b07010!important;margin:0 0 16px!important;display:flex;align-items:center;gap:8px}\n.bgart .bgart-alert-label::before{content:'\u26a0';font-size:15px}\n.bgart .bgart-alert ul{list-style:none!important;padding:0!important;margin:0!important}\n.bgart .bgart-alert ul li{padding:11px 0 11px 22px!important;font-size:14.5px!important;color:#555!important;border-bottom:1px dashed #ecd8a0!important;position:relative;line-height:1.75;background:none!important;margin:0!important}\n.bgart .bgart-alert ul li:last-child{border-bottom:none!important}\n.bgart .bgart-alert ul li::before{content:'\u203a'!important;position:absolute!important;left:4px;top:10px;color:#c98a1a!important;font-weight:900;font-size:17px;background:none!important;width:auto!important;height:auto!important;border-radius:0!important;border:none!important}\n.bgart .bgart-keyphrase{font-size:17px!important;font-weight:600!important;color:#005253!important;text-align:center;padding:22px 32px!important;background:#eef6f6;border-radius:6px;margin:36px 0;line-height:1.65;border:1px solid #c0dfdf;font-style:italic}\n.bgart figure{margin:36px 0 0}\n.bgart .bgart-img{width:100%;border-radius:8px;display:block;object-fit:cover;max-height:320px}\n.bgart figcaption{font-size:12px!important;color:#999!important;text-align:center;margin-top:8px!important;margin-bottom:32px!important;font-style:italic;line-height:1.5}\n@media screen and (max-width:768px){.bgart .bgart-quote{padding:26px 20px 22px 28px}.bgart h2{font-size:18px!important}.bgart .bgart-chapeau{font-size:15.5px!important}.bgart .bgart-keyphrase{font-size:15px!important;padding:18px 20px}.bgart .bgart-alert{padding:22px 20px}}\n<\/style>\n<div class=\"bgart-hero-wrap\">\n  <img decoding=\"async\" src=\"https:\/\/bio-grow.com\/wp-content\/uploads\/2026\/04\/stockage.jpg\" alt=\"Biogrow raw material stock\" \/><\/p>\n<div class=\"bgart-hero-overlay\"><\/div>\n<div class=\"bgart-hero-title\">\n    Facing market pressures, we adapt<br \/>and stay by your side in the field.\n  <\/div>\n<\/div>\n<div class=\"bgart\">\n<div class=\"bgart-tags\">\n    <span class=\"bgart-tag\">Technical<\/span><br \/>\n    <span class=\"bgart-tag\">Client Relations<\/span><br \/>\n    <span class=\"bgart-tag\">Substrates<\/span><br \/>\n    <span class=\"bgart-tag\">Field Agronomy<\/span>\n  <\/div>\n<p class=\"bgart-chapeau\">In recent years, like many industries, the growing media market has been going through a period of significant pressure. Between growing supply uncertainties and successive price increases, it is entirely legitimate to question the sustainability of existing models and to seek viable alternatives. It is in this context that we have strengthened our field presence and worked on our competitiveness. Our goal is clear: to remain a reliable support in times that are anything but.<\/p>\n<p>  <!-- IMAGE 1 : substrate slab in greenhouse --><\/p>\n<figure>\n    <img decoding=\"async\" src=\"https:\/\/bio-grow.com\/wp-content\/uploads\/2026\/04\/substrat-de-coco.jpg\" alt=\"Biogrow substrate slab installed in a greenhouse\" class=\"bgart-img\" \/><figcaption>Biogrow substrate in real growing conditions under greenhouse.<\/figcaption><\/figure>\n<p>In this article, our field experts share how they support you in turning these challenges into real performance levers.<\/p>\n<h2 style=\"text-transform:uppercase\">The commitment of our technical advisors: expertise at the service of the crop<\/h2>\n<p>Our field teams have a technical background. They know the crops, the irrigation systems, the climatic constraints specific to each region.<\/p>\n<p>During their visits, our experts walk the rows, observe root development and maintain a constant dialogue with growers. This approach reflects a genuine commitment to detecting the smallest anomalies before they generate costly operational consequences.<\/p>\n<p>This monitoring is part of how we work. While we don&#8217;t claim to be exhaustive, we do everything we can to be genuinely useful \u2014 well beyond simply taking an order.<\/p>\n<div class=\"bgart-quote\">\n<p>What I observe during my visits is that the problems that cost the most are rarely the ones you see coming. A substrate that behaves differently from one season to the next, an EC that rises for no apparent reason \u2014 often, the root cause lies long before planting. My role is to be there early enough that we never end up in that situation.<\/p>\n<p>    <span class=\"bgart-cite\">Mickael, Technical Advisor at Biogrow<\/span>\n  <\/div>\n<p>  <!-- IMAGE 2 : substrate observation --><\/p>\n<figure>\n    <img decoding=\"async\" src=\"https:\/\/bio-grow.com\/wp-content\/uploads\/2026\/04\/trou-dans-pain.jpg\" alt=\"Substrate observation during the growing cycle\" class=\"bgart-img\" \/><figcaption>Observing substrate behaviour during the season helps detect anomalies before they impact yield.<\/figcaption><\/figure>\n<h2 style=\"text-transform:uppercase\">Adapting intelligently, without ever compromising on quality<\/h2>\n<p>We are aware of the economic pressure facing growers. That is why we work every day on our competitiveness, our formats, and our logistics.<\/p>\n<p>We are ready to show great flexibility on many parameters to meet your needs:<\/p>\n<ul class=\"bgart-list\">\n<li>Order volume<\/li>\n<li>Bag format<\/li>\n<li>Delivery schedule<\/li>\n<li>Agronomic specificities related to your crop or region<\/li>\n<\/ul>\n<p>  <!-- IMAGE 3 : raw material stock --><\/p>\n<figure>\n    <img decoding=\"async\" src=\"https:\/\/bio-grow.com\/wp-content\/uploads\/2026\/04\/stockage.jpg\" alt=\"Raw material stock at the Biogrow factory\" class=\"bgart-img\" \/><figcaption>Our strategic stocks, managed entirely in-house, allow us to guarantee product availability throughout the season.<\/figcaption><\/figure>\n<p>What we do not compromise on: <strong>the agronomic quality of the substrate itself.<\/strong> Simply because a crop compromised in week 2 can never be fully recovered by week 6.<\/p>\n<h2 style=\"text-transform:uppercase\">Market analysis: essential points to watch<\/h2>\n<p>New offers, sometimes very aggressive on pricing, have appeared on the market. While some are serious, others conceal realities that the initial quote does not mention. Before committing, we advise you to check the following points:<\/p>\n<p>  <!-- IMAGE 4 : production line quality control --><\/p>\n<figure>\n    <img decoding=\"async\" src=\"https:\/\/bio-grow.com\/wp-content\/uploads\/2026\/04\/chaine-de-prod.jpg\" alt=\"Quality control on the Biogrow production line\" class=\"bgart-img\" \/><figcaption>At our production facility in Sri Lanka, every substrate is checked before shipment. A level of rigour that not every player in the market imposes on themselves.<\/figcaption><\/figure>\n<div class=\"bgart-alert\">\n<p class=\"bgart-alert-label\">Points to check before signing<\/p>\n<ul>\n<li><strong>Non-compliant volumes<\/strong> \u2014 bag weight or density not matching what was stated<\/li>\n<li><strong>Floating freight costs<\/strong> \u2014 transport rates adjusted between order and delivery<\/li>\n<li><strong>Hole-punching fees billed as extras<\/strong> \u2014 rarely anticipated, they reduce the initial price advantage<\/li>\n<li><strong>Substrates untested in real conditions<\/strong> \u2014 porosity, water retention and homogeneity not verified in actual growing environments<\/li>\n<\/ul><\/div>\n<p class=\"bgart-keyphrase\">The lowest listed price is almost never the actual price paid at the end of the season.<\/p>\n<div style=\"background:linear-gradient(145deg,#004d4e 0%,#006465 55%,#007a7c 100%);border-radius:10px;padding:48px 52px;margin:56px 0 36px;box-shadow:0 10px 40px rgba(0,100,101,.22);\">\n<h2 style=\"text-transform:uppercase;color:#ffffff!important;border-bottom:1px solid rgba(255,255,255,0.22)!important;font-size:20px!important;margin-top:0!important;padding-bottom:16px!important;margin-bottom:26px!important;\">Our long-term position<\/h2>\n<p style=\"color:rgba(255,255,255,0.88)!important;font-size:15.5px!important;margin-bottom:18px!important;\">We don&#8217;t claim to have all the answers. But we prefer an honest conversation to an order signed on a misunderstanding.<\/p>\n<p style=\"color:rgba(255,255,255,0.88)!important;font-size:15.5px!important;margin-bottom:18px!important;\">If we believe that an alternative solution is better suited to your situation, or if a choice presents an agronomic risk, we will tell you so \u2014 with complete honesty.<\/p>\n<p>    <span style=\"display:block;background:rgba(255,255,255,0.10);border-left:3px solid rgba(255,255,255,0.45);border-radius:0 5px 5px 0;padding:16px 22px;font-size:15px;color:#ffffff!important;font-style:italic;margin:26px 0 32px;\">Our commitment is built on a solid history: for over 30 years, we have been supporting growers around the world. This longevity has allowed us to build a robust infrastructure where we control the entire chain, from manufacturing to delivery. Thanks to our strategic stocks and our full control over our industrial facilities, we are able to guarantee product availability and consistent quality standards.<\/span><\/p>\n<p>    <!-- IMAGE 5 : palletising --><\/p>\n<figure style=\"margin:0 0 36px\">\n      <img decoding=\"async\" src=\"https:\/\/bio-grow.com\/wp-content\/uploads\/2026\/04\/paletisation2.jpg\" alt=\"Palletising orders at the Biogrow factory\" class=\"bgart-img\" style=\"border-radius:6px;max-height:400px\" \/><figcaption style=\"color:rgba(255,255,255,0.5)!important;font-size:12px;text-align:center;margin-top:8px;font-style:italic;line-height:1.5\">From manufacturing to shipment, every step is managed in-house.<\/figcaption><\/figure>\n<p>    <a href=\"https:\/\/bio-grow.com\/en\/contact-us\/\" style=\"display:inline-block;background:#ffffff;color:#006465!important;text-decoration:none!important;padding:5% 5%;border-radius:5px;font-size:13.5px;font-weight:800;letter-spacing:.06em;text-transform:uppercase;box-shadow:0 4px 18px rgba(0,0,0,.18);font-family:'Poppins',Helvetica,Arial,sans-serif;\">Contact a technical advisor \u2192<\/a><\/p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Facing market pressures, we adaptand stay by your side in the field. Technical Client Relations Substrates Field Agronomy In recent years, like many industries, the growing media market has been going through a period of significant pressure. Between growing supply uncertainties and successive price increases, it is entirely legitimate to question the sustainability of existing [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[56],"tags":[],"class_list":["post-9141","post","type-post","status-publish","format-standard","hentry","category-agronomy-field"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facing market pressures, we evolve and stay by your side in the field. - Biogrow<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bio-grow.com\/en\/agronomy-field\/facing-market-pressures-we-evolve-and-stay-by-your-side-in-the-field\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facing market pressures, we evolve and stay by your side in the field. - Biogrow\" \/>\n<meta property=\"og:description\" content=\"Facing market pressures, we adaptand stay by your side in the field. 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Technical Client Relations Substrates Field Agronomy In recent years, like many industries, the growing media market has been going through a period of significant pressure. 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